Think Before You Ink
How to boldly declare your organic ingredients without getting in trouble with the FDA
I have a tattoo on my arm of a stamp that proudly, if not entirely accurately, declares that I am “100% organic.” As a food lawyer and general foodie, it is very much on brand. I cover it with my sleeve whenever I go to court or otherwise feel that it is professionally appropriate to do so. But otherwise, my tattoo isn’t much of a liability, even if I display it to the world while proudly eating chemical-laden foods; to the contrary, it’s a fun conversation starter.
Unfortunately, the same cannot be said for food packaging. Food manufacturers who make that same claim, or others like it, without following USDA’s stringent organic-labeling regulations, will face a lot more than a raised eyebrow. So how can you let your more health-conscious customers know about the purity of your food without getting in trouble?
Read Jennifer's full article in Quality Assurance & Food Safety magazine.